Video backlink generators help people avoid getting sued for violating site backlink rules
Posted On May 25, 2021
Video backlinks are the source of billions of dollars of online marketing revenue.
They help marketers rank for keywords that drive traffic to their sites and, as a result, make them more valuable for advertisers.
But according to a recent study by the research firm FairSearch, backlink quality is a little bit less important than some people think.
“We’ve seen a lot of confusion around how much backlinks people actually have,” FairSearch’s Andrew Seidel told Newsweek.
“The data clearly shows that the most important backlink factor is quality of content.”
It’s worth noting that FairSearch only studied backlinks from the first 100 days of the site’s existence, and it did not analyze backlinks over a longer period of time.
FairSearch says the quality of the content on a site is more important than the content itself, so a site’s ranking can’t be improved by improving the content of its backlinks.
“Content quality and the quality and relevancy of links should be two separate factors,” Seidel says.
The results of FairSearch also suggest that users should be mindful of the way they share links and content.
While most people are still sharing content with friends, they also have to be careful to not share it with strangers, FairSearch said.
For example, some people might share links to content from a friend on Facebook, but link to it from a personal website, or vice versa.
“What’s the point of sharing links with friends if they’re not going to share them with strangers?”
“People should not be sharing links on their personal sites, they should be sharing them on their social sites, and they should have a better understanding of the impact that sharing has.”
“I think it’s really important to understand that sharing a link on a personal site is different from sharing it on a social site,” he said.